PROMENADE Collection

with Wren c Skinny laMinx 

In this design collaboration, carefree prints & colours from Skinny laMinx come to life on Wren products.

THE INSPIRATION

The Promenade in Sea Point is one of designer Heather Moore’s a favourite places in Cape Town, because there is just so much to see. Waves & surfers, paragliders & windblown trees, pram pushers & wheelchairs, dogs & joggers all make up a passing parade that’s one of the enduring pleasures of Cape Town life, & one that’s free for all to enjoy.

Alongside the passing parade, the Promenade has a wealth of mid 20th Century architecture, which adds a particular charm to the stretch of Beach Road from Mouille Point to Three Anchor Bay.

After years of walking, driving, cycling (and once even rollerblading) past the mosaic wall of the public bathrooms on Beach Road, Skinny laMinx designer Heather Moore stopped to sketch the  design, and realised that it was the first time she’d looked at it properly.

The result of taking the time to slow down and look closely at this unnamed piece of midcentury public art is the PROMENADE collaboration with The Wren.

This range of screenprinted paper laptop sleeves, bags and wallets screenprinted in playful colours on the Wren’s signature paper material, expresses the freewheeling joy of an aimless summer stroll along the Sea Point Promenade.

The Wren’s slogan is “Take a Story With You”, and the story of PROMENADE is a reminder of the everyday beauty available for all to see, just as long as we take a moment to slow down and enjoy it

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